We’re overjoyed to announce our newest addition: Anyword Business! Anyword Business is for marketing teams who want to do more than just crank out copy. As AI becomes ubiquitous, the marketing teams that stand out will be the ones who leverage this technology to analyze past performance, improve existing content, and generate more targeted, on-brand, high-performing campaigns over time. 

Use AI for More Than Just Generating Copy

With Anyword Business, you can:

• Create more high-performing content faster. Anyword's predictive performance scores help you create content that is more likely to resonate with your audience. You can also use Anyword's Data-Driven Editor to create variations of your content based on your personas and best performing messaging.

• Track copy performance across channels (LinkedIn, Hubspot, Google, Meta…) in real-time. Anyword automatically builds an analytics dashboard for each connected channel that tracks your content's performance. Get predictive performance scores, boost performance, and get a centralized view of which messaging resonates most with your audience.

• Train AI on your brand voice & audiences. Anyword can be trained on your own real performance data, so it can learn from and improve your actual marketing performance. You can access your best messaging right inside the Data-Driven Editor for stronger prompts and outputs, or bring them with you with the Anyword Boost Chrome Extension.

• Establish performance benchmarks based on your actual marketing campaigns. Anyword's predictive performance scores are one of its most powerful capabilities. And there is no other platform that offers a glimpse at how well your content stacks up against real-life marketing campaigns. With Anyword's Business Solution, you can build a clear, coherent benchmark from your existing performance that will help your team improve your marketing, campaign over campaign.

How Anyword Business Works

To get the most out of Anyword Business, simply connect your ad, email, social channels, and website to the platform. You can also connect any webpage as a resource, such as thought-leadership articles, key pages on your site, or even your competitors' pages.

Once your channels are connected, Anyword will automatically build an analytics dashboard for each channel that tracks your content's current and past performance. You can also use Anyword's Data-Driven Editor to create variations of your content based on your target audiences and best messaging.

Anyword also allows you to train the AI on your own real performance data. This means that Anyword can learn from and improve your actual marketing performance. You can access your best messaging right inside the Data-Driven Editor for stronger prompts and outputs, or bring them with you with the Anyword Boost Chrome Extension.

You can even turn Anyword's capabilities into a real-time messaging automation platform by connecting your website and landing pages to Anyword's Website Automation tool. This allows you to understand your existing copy, generate better performing variations based on your target audiences, and automatically serve hyper-personalized messaging to visitors based on their intent, keyword or interests.

Why Leverage AI for Your Marketing?

Your team might be reluctant to adopt AI technology. And it’s true, no one wants to spend time and resources adopting a technology and not getting the results you need. But businesses of all sizes stand to gain a lot from doing AI right, including:

Improved marketing performance

Anyword can help you create more high-performing content, track performance across channels in real-time, and train AI on your brand voice. This can lead to significant improvements in your marketing performance, including higher click-through rates, conversion rates, and ROI.

Increased efficiency

Anyword can help you save time and resources by automating many of your marketing tasks. For example, you can use Anyword to generate variations of your content, test different messages, and track performance across channels.

Improved brand consistency

Anyword can help you ensure that all of your marketing content is on-brand and consistent with your brand voice. This can lead to a better customer experience and stronger brand loyalty.

Train AI on Your Brand & Past Performance

If you are looking for a way to take your marketing to the next level, Anyword Business Solution is a great option to consider. It is a powerful AI partner that can help you with all aspects of your marketing e, from brainstorming ideas, creating high-performing copy to tracking and improving performance across channels

You can try Anyword Business Solution for free today. Sign up for a free trial and see how Anyword can help you improve your marketing performance.