Category: Advertising

There’s copy — and then there’s good copy. Does your marketing writing provide the basic details, but fail to engage?

Depending on who you ask, the answer to “Which is best: short or long copy?” might sound a little different.

Marketers have a lot of ground to cover. Landing pages, advertising placements, social media, and website copy each require texts

Running an effective marketing campaign doesn’t have to be a complete guessing game. As marketers, we know a few tried

The author Robert Collier famously wrote: “One good illustration is worth a thousand words. But one clear picture built… by

The easy way, or the hard way – either way, you need to make sure that your product description does

Over the last few years, Instagram’s impact far surpassed its original photo-sharing structure. What started as a space for people

The best copywriting quotes act not only to inspire, but to teach. If you are an Anyword user, then you

Product market fit, a term popularized by venture capitalist Marc Andreessen of Andreessen Horowitz in the mid-2000’s, is the degree