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It’s the job of marketers to not only create quality copy for the success of their campaigns, but to stay
It’s the job of marketers to not only create quality copy for the success of their campaigns, but to stay
The marketing and business worlds are full of acronyms – so let’s invent one right now. CBPS, or Copywriter’s Blank
There’s no denying that we live in a visual-first world. People post pictures to Instagram, scroll through TikTok videos and
Part art, part science. Good copywriting is a mix of both, but the top names in the business each have
Just as not all copywriters are built the same, not all types of copywriting are built the same. Any industry
For some of us, it’s prehistoric, but email marketing is actually one of the most cost effective marketing tools of
B2B copywriting can be a difficult thing to get right. What do you write about? How do you appeal to
Marketers and copywriters need to constantly find new and creative ways to beef up their website copy. This means brainstorming
We have several different tactics we can use to catch the eyes of our customers. Imagery, ad copy, and CTAs
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