How to Use An AI Amazon Product Description Generator to Give Your Sales A Boost.

Consumers have a wildly different experience online shopping rather than shopping IRL. You can’t touch or see products online before purchasing. This is why having a clear, but concise product description is so important for businesses relying on e-commerce.

And just how important are product descriptions? 98% of shoppers have been dissuaded from purchasing because of “incomplete or incorrect information.”

Product Description Best Practices

Cater to your target audience. It’s hard to create effective copy when you don’t know who you’re writing for. Hone in on your ideal customer and keep that in mind when creating your product descriptions.

Make it easy to skim. Consumers won’t spend too much time reading your descriptions, so it’s important to make them easily digestible in just a few short seconds.

Highlight key benefits and features. In the spirit of making things easy to skim, it’s best to highlight the core benefits of your product/service and put these up front and center.

Incorporate emotions and power verbs. Using strong emotive language and action verbs inspires more views and conversions on your site.

Include searchable keywords. Always keep SEO in mind! Incorporating your core SEO keywords into your product descriptions helps boost your search results for that particular product/service.

What Can An AI Amazon Product Description Generator Create for You?

Paragraph Product Descriptions

Write persuasive paragraphs for your Amazon-style product descriptions. Include all the key benefits of your product that will entice your visitors to make a purchase.

Amazon-Style Feature List

Turn your product or service’s original description into an Amazon-style feature list. Take your existing product description and transform it into an easy-to-read list of all the exciting features that make your product stand out.

How To Use Anyword’s Amazon Product Description Generator

Step 1: Log In & Create A New Document

Log into your account, create a new Document, and choose from two different Amazon product listing options.

Step 2: Describe Your Product/Service

Now it’s time to describe what your product or service is, and how it helps your customers! Give us your product/brand name and a brief description of your product.

Step 3: Start Generating Your Product Description List

Here’s the fun part — start generating your new and improved product descriptions! Choose from our variety of copy frameworks, like different tones of voice or give us a few talking points to use in your variations.

Step 4: Choose the Best Copy Based On Its Score

Each description generated by our AI comes with a Predictive Performance Score. This score determines the performance potential of your copy. In our Score Panel, we also provide age and gender analytics, helping you decide which variation will best resonate with your target audience.

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Why Choose Anyword’s Amazon Product Description Generator?

• E-Commerce Copy Made Easy: Even expert copywriters struggle with how to best create the most effective commerce copy that drives sales. Whether you’re new to the game or a seasoned copywriter that just needs a few new ideas, Anyword’s AI generates copy that sales — every single time.
• Save Time & Guarantee Performance: Create engaging, high-converting commerce copy — all in just a few clicks. Plus, our Predictive Performance Score and audience analytics help you understand which copy variations best fit your audience. So you can kiss the guessing game goodbye.
• Boost Your Google Search Presence: Before you generate product descriptions, Anyword allows you to put any keywords that you’d like our AI to include in each variation. Successful commerce campaigns are all about having a strong SEO presence, so including some top search keywords here can help boost your overall performance.
• Incorporate Important Keywords: Our platform lets you input any keywords that you would like the AI to use when generating your product description variations. So if you’re looking to optimize your product for SEO and Google Search, be sure to include your essential keyword when creating your descriptions.

FAQ

What’s the exact format of product descriptions generated by Anyword?

Product descriptions can come in two different formats using our Product Listing tools: a default paragraph or an Amazon-style list. You have the choice to generate either format using the one brief you fill out at the beginning.

Is Anyword’s Amazon Product Description Generator free?

Yes. Anyword currently offers a free 7-day trial where you can test the waters with all of our copywriting features and tools. After that, your account is automatically transferred to our Free plan.

Do Amazon product descriptions come with a Predictive Performance Score?

Yes. All product descriptions generated using our Amazon Product Description feature come with a unique Predictive Performance Score. This only applies to descriptions created using our data-driven copywriting feature.